National Canadian Broadcaster CBC Highlights Noughty in Focus on Sober Sips

Eagle-eyed friends and followers of ours spotted Noughty Rouge and Noughty Blanc on show as part of a feature on the rise and popularity of no and low drinks offerings across Canada...

Jasmine Mangalaseril, the author of the piece, spoke to a number of bar and bottle shop owners about the growing consumer desire to seek out quality non-alcoholic drinks.

Ian Harvey, who runs a newly opened bottle shop, Neoni, in Waterloo, Onterio, said, "I'm very very fussy about it as a consumer myself because I really enjoy beers and wines and spirit.

"People do want high quality wines and beers and they're looking for spirits they can make into cocktails."

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